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SMI Abridged Guide to the Upfronts

March 20 th 2016

Navigating the upfronts can be a difficult business—especially with limited or inaccurate information. Simply fill in your details below and we’ll send you a free Guide to the Upfronts so you can have the data you need to place your ad spend with more confidence.

More Posts

Data to Drive Sales Strategies: New Product Category Ad Spend Data in Australia and New Zealand

When we started SMI in 2009 the goal was to provide structure and clarity to an industry that was historically opaque. And we’ve been lucky to forge relationships with others in the industry, not just in Australia and New Zealand, but across the world, that want to help us provide that transparency. But as the […]

November 8th 2017

Introducing Predictive Ad Earnings Forecasts for FB and GOOGL

Today, we’re extremely excited to share our new Ad Earnings Model with everyone. In short, it’s a new, predictive data point that helps investors understand the fundamental performance of key media companies, such as Google and Facebook, to assess near and long-term potential upside. It works by taking the real ad spend in our Core […]

October 25th 2017

NFL Sees +2% YoY Growth in Ad Revenue Across Televised Games in September

When the NFL season kicked off in September, after a somewhat tumultuous 2016-2017 NFL season in terms of ratings and player scandals, there was much discussion around how advertiser participation would stack up in the new 2017-2018 season. Analysis of our September data, gives us an answer that question – advertisers have stuck around, but […]

October 23rd 2017