Standard Media Index - Standard Media Index has the only accurate, actionable ad spend data fresh from the invoicing source, so you can tackle high stakes decisions with confidence.

close

The U.S. ad marketplace declined 9.9% in April, according to a new dynamic market index of Madison Avenue’s media trading volume. The index, called the U.S. Ad Market Tracker, is a collaboration between MediaPost and Standard Media Index, and is based on actual media dollar volume processed from a pool of agencies representing about 80% of the major agency holding companies.