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Future-proofing the UK media business with 21st century insights
November 7, 2021
Fragmenting TV audiences means new challenges for marketing insights but provides new opportunities across all media businesses.

Canadian ad spend fell more than 36% in March to May period: SMI
July 22, 2020
The global pandemic led to record declines in ad spend levels across some major advertising markets between March and May, according to new data from a...

Pandemic affecting ad spend much more than 2008 financial crisis: Report
July 22, 2020
As analysts begin to better understand the advertising impact of the COVID-19 pandemic, Canada has posted one of the most significant drops among major English-speakin...

Canadian ad spend down 36.2% during Covid-19 first wave
July 21, 2020
NEW YORK — Media advertising spend in the top English markets around the world — the U.S., the U.K., Canada, Australia and New Zealand — has de...

Standard Media Index is now a Guideline company

Learn more