Decision Grade Ad Expenditure and Pricing Data
Standard Media Index is the most trusted global source of advertising spend and pricing data. SMI captures actual billings data from the world’s largest media buying groups and leading independents and then harmonizes it into a highly granular and structured data-set that is used by clients and agency partners to achieve unparalleled levels of ad intelligence and analytics.
Our Market intelligence is
SMI captures the actual spend of up to 95% of national advertisers, to
provide a complete monthly view of the market size, share and performance.
Data can be broken down by unit cost, media owner, ad type, buy type, advertiser product category, and other dimensions based on your specific needs.
Detailed ad intelligence across all media types, including Television, Digital, OTT/AVOD, Out-of-Home, Print, and Radio.
Who we work with
Arm yourself with the latest knowledge
needed to grow your business.