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Pandora rolls out 3 personalized ad formats
August 29, 2018
Pandora has boosted ad revenue 54% during the January to July period of 2018 from a year earlier, according to Standard Media Index....
July National TV Ads Up 3% Excluding World Cup
August 29, 2018
National television advertising revenue rose 3% in July excluding revenue from the World Cup....
Cable, Broadcast News Ad Demand Expands
August 28, 2018
In July, cable TV news networks continued to show soaring revenue gains. But for the first time this year, broadcast networks posted advertising revenue improvement....
CNN Will Say Goodbye to Anthony Bourdain with a Final Season This Fall
August 1, 2018
In the first half of 2018, commercials on first-run episodes of “Parts Unknown” went for an average of $8,601, the most of any CNN program, according to Standard Media Index....
2Q TV Ad Spending Down As Price of Spots Slides
July 23, 2018
Television ad spending dipped 1% in the second quarter—factoring out the World Cup. According to figures from SMI, the cost of an average paid commercial fell 3.4%....
Amazon Advertising is Working Directly with Brands Now, Cutting Out Ad Agencies
July 19, 2018
According to data from Standard Media Index, an advertising intelligence company, Amazon ad revenue is up from 36 percent from last year from national advertisers....
Shootouts and a Cinderella Story Boost Fox's World Cup Ratings
July 13, 2018
Telemundo is on pace to surpass its stated revenue goal of $225 million for this year's World Cup....
Why Telemundo’s World Cup Ad Revenue Will Surpass Fox Sports’, Despite Lower Ratings
July 13, 2018
Telemundo has beaten Univision’s 2014 World Cup ad revenue total—$177 million, according to Standard Media Index, compared to $111.6 million for ESPN and ABC....
ABC Is Considering a Roseanne Replacement—Without Roseanne Barr
June 4, 2018
Standard Media Index, which tracked close to 80 percent of national ad spending on the show, estimated that ABC’s 2017-18 ad revenue for Roseanne was closer to $16.5 million for...
As Television Gets More Digital, TV Advertising Needs To Follow Suit
March 2, 2018
Television advertising revenue was up 7.1% in January 2018, according to the latest stats from the Standard Media Index....
2017 Ad Spending in Review
February 27, 2018
After windfall revenues in 2016, the advertising market continued to increase by another 3.7% in 2017 to more than $53 billion. Digital was the largest driver of the growth, increa...
