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NFL Ad Spend Declined -1.2% in 2017 Regular Season
January 25, 2018
Advertising revenue during in-game NFL programming declined -1.2% during the 2017 regular season, earning a total $2.42 Billion dollars, according to ...

Travel Goods
Data to Drive Sales Strategies: New Product Category Ad Spend Data in Australia and New Zealand
November 8, 2017
Check out the product categories for SMI's data in Australia and New Zealand.

SMI on the Market
SMI on the Market – How the Advertising Industry Changed in August
September 8, 2017
...

Standard Media Index Adds New Product and Partnership Lead, Scales Strategic Operations
December 1, 2016
Former TiVo Executive Boon Yap Joins SMI to Help Capitalize on the Growing Opportunity of Attribution.

Digital Drives the UK Ad Market to Another Solid Year in 2015
February 26, 2016
...

International Ad Spend Soars 7.2% Higher in Q3
December 16, 2015
Pharma, Tech and Auto Advertisers Drive the Gains.

Digital Keeps UK Ad Spend Market Afloat in Q2
August 24, 2015
...

Cake
Why Cake and Data Layering are More Similar Than You Think
August 20, 2015
...

Digital media
The Media Industry’s Answer to ‘Big Data’
August 11, 2015
...

UK Ad Spending Up +5% to Kick Off Year, Despite Soft TV Market
June 18, 2015
Standard Media Index’s data shows the TV sector continues to decline in the face of falling ratings.

UK Ad Market Jumps 4.9% in Q1, Powered by TV and Digital
April 28, 2015
Standard Media Index’s latest data shows TV grew 8.8% and digital rose by 8.6%.

Global Ad Spending Soars to Record Levels in 2014
March 13, 2015
Standard Media Index compares its U.S, U.K. and Australian ad spend data.

Standard Media Index is now a Guideline company

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