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What’s different about Pinterest’s Story Feature?

Author: Patti Summerfield
Publication: Media in Canada

Pinterest has joined Facebook, Instagram, and Snapchat – and more recently LinkedIn – with the addition of Story Pins, a new type of Pin and publishing option.

Pinterest is rolling out Story Pins with select creators in the U.S. right now, and Pinners have already started seeing Story Pins on mobile and web. Story Pins will be launching in Canada in the coming months. All other features are now live for Pinners with business accounts. There are not yet paid ad options on Pinterest’s Story Pins, but

Derek Chan, social lead at VMC Media says, it was only a matter of time before Pinterest joined the other social media giants in introducing its own version of ‘Stories’.

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