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NFL and its TV partners are hoping to score more ratings increases
September 6, 2019
September 6: LOS ANGELES TIMES - NFL and its TV partners are hoping to score more ratings increases...
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NFL TV Ad Pricing Sinks In 2018, Despite Slight Recovery In Viewing
September 5, 2019
September 5: NFL TV Ad Pricing Sinks In 2018, Despite Slight Recovery In Viewing...
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Networks Dunked $656M During March Madness
June 28, 2019
June 18: Broadcasting & Cable – Networks Dunked $656M During March Madness...
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U.S. Ad Market Expands 3.1% In May, Top Advertisers Pace The Pack
June 28, 2019
June 18: MediaPost – U.S. Ad Market Expands 3.1% In May, Top Advertisers Pace The Pack...
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Network Upfront, Scatter Revenues Mostly Flat: Financial Services Is Growth Category
June 28, 2019
June 19: MediaPost - Network Upfront, Scatter Revenues Mostly Flat: Financial Services Is Growth Category...
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SMI’s Upfront Outlook: Down On A Two-Year Basis
June 28, 2019
June 19: Radio+Television Business Report - SMI’s Upfront Outlook: Down On A Two-Year Basis...
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The U.S. Ad Marketplace: Expanding Thanks To SMBs
June 28, 2019
June 19: Radio+Television Business Report - The U.S. Ad Marketplace: Expanding Thanks To SMBs...
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Advertising
June 28, 2019
June 20: Cynopsis Media – Advertising http://www.cynopsis.com/06-...
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Network Upfront, Scatter Revenues Mostly Flat
June 28, 2019
June 20: TV News Check – Network Upfront, Scatter Revenues Mostly Flat...
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Upfront TV Market Sees Increases, As Viewership Falters.
June 28, 2019
June 21: Inside Radio - Upfront TV Market Sees Increases, As Viewership Falters....
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Video is the Dominant Ad Format in the US
June 28, 2019
June 25: Marketing Charts - Video is the Dominant Ad Format in the US ht...
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TV Ad Spend Up 2% In May, Supports Strong Upfront
June 28, 2019
June 27: MediaPost – TV Ad Spend Up 2% In May, Supports Strong Upfront...
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Standard Media Index is now a Guideline company
Learn more