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Advertisers Flock to Election Night


Author: Tiffany Hsu
Publication: New York Times

The companies that buy commercial time on the major broadcast networks and cable news channels are anticipating huge interest in election coverage on Tuesday — and a vote-counting process that spills even into the next night.

Advertising space between 6 p.m. Tuesday and 2 a.m. Wednesday is sold out at Fox News, said Jeff Collins, who heads ad sales for the network. More than a dozen companies have asked that their ads run during the election coverage, he said.


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