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SMI: U.S. Ad Market Has Strongest September Ever.
November 12, 2019
The U.S. advertising market had its strongest September ever, rising 8.2% over September 2018, according to the latest monthly data from Standard Media Index.
The U.S. Ad Tracke...
Nine slides as viewers stream from free-to-air to a world of new options
November 12, 2019
Changing viewer tastes and weak advertising revenues have taken Nine’s iconic TV business backwards in the first quarter of the financial year.
Chairman Peter Costello announc...
The U.S. ad market turned in its strongest September ever, with demand from advertisers expanding 8.2% over September 2018, according to the most recent tracking of the U.S. Ad Tra...
National TV Ad Spend Up Per Week, Broadcast's Premiere Week Down 10%
November 8, 2019
November 11: MediaPost - National TV Ad Spend Up Per Week, Broadcast's Premiere Week Down 10%
https://www.mediapost.com/publications/article/343140/us-ad...
November 5: Radio + TV Business Report - Lousy Ad Spending Trends For New Fall Season
https://www.rbr.com/lousy-ad-spending-trends-for-new-fall-season/...
Hollywood Torrent: AT&T goes ‘all-in’ on HBO Max as its TV business crumbles
November 3, 2019
Good afternoon from Los Angeles, wherever you may be. AT&T invited investors, analysts and reporters to Stage 21 on the Warner Bros. lot Tuesday for a showcase of its upcomin...
Networks Getting Early Season Hike in NFL Game Ad Prices
October 31, 2019
With football continuing as a TV powerhouse, networks have been able to score higher prices for commercials in NFL games this season, according to research company Standard Media I...
Jo Ann Ross Will Lead Ad Sales at Combined ViacomCBS (EXCLUSIVE)
October 30, 2019
As one-time TV watchers become streaming-video fanatics, advertisers are grappling with an uncertain future. But they will have a familiar face to guide them on at least part of th...
Media companies looking to expand outside of advertising, and especially into commerce, are increasingly following the same path down the grocery aisle.
Why it matters:...