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AMC Networks Record 15% Decline in National TV Ad Revenues
August 5, 2020
AMC Networks posted 15% in declining advertising revenues for its second quarter,
But don’t read too much into this, says Todd Juenger, media analyst at Bernstein R...
National TV Advertising Market Trims Losses To 9% In June
August 5, 2020
National TV advertising in June declined 9% to $3.2 billion -- a much smaller decline than the two previous months, according to Standard Media Index.
In April, in th...
Canceled College Sports Games Put Millions on the Line for ESPN
August 3, 2020
You almost feel sorry for Mark Packer and Wes Durham. The two veteran broadcasters have what might seem like dream jobs, chatting about college sports for two hours every morning f...
By the Numbers: How Canada’s ad slump will affect rates
July 31, 2020
The pandemic that forced us all into our homes and caused advertisers to retreat back to the drawing board has had demonstrable material effects on media properties of all kinds. W...
Amazon was the only major publisher in Canada to report ad revenue growth during COVID, according to new report
July 29, 2020
The Standard Media Index (SMI) has recognized Amazon as the only major publisher in...
Ad Recession Begins to Moderate in June, Still Marks Fourth Consecutive Monthly Decline
July 28, 2020
After plummeting 31% in May, the U.S. ad market showed signs of stabilizing in June, declining only 17% in June vs. the same month in 2019, according to the latest data from the U....
ESPN's Has Billion-Dollar Interests Riding On College Football Season
June ad market shows some signs of recovery
July 23, 2020
Amazon and Pinterest actually saw YoY growth WHILE THE CANADIAN media market continues to struggle with unprecedented decreases in advertising revenu...
Baseball Advertisers Get Ready for Big New Swing
July 22, 2020
Baseball advertising appears to have pivoted from a months-long slump to hitting above average.
Read the full article by clicking the button below:...
Canadian ad spend fell more than 36% in March to May period: SMI
July 22, 2020
The global pandemic led to record declines in ad spend levels across some major advertising markets between March and May, according to new data from a...
Pandemic affecting ad spend much more than 2008 financial crisis: Report
July 22, 2020
As analysts begin to better understand the advertising impact of the COVID-19 pandemic, Canada has posted one of the most significant drops among major English-speakin...
Exclusive Video Interview with James Fennessy
July 21, 2020
James Fennessy, Global CEO of Standard Media Index told us about the impacts of COVID on advertising expenditure based on agency holdings figures in the US, Canada, UK, Australia a...
