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President's Digital Trade War With China Could Take Billions More Out of the US Ad Market
August 11, 2020
A year ago, the White House’s escalation of a trade war with China threatened to derail billions in ad spending by Chinese companies in the U.S. A year later, the Wh...
OOH Media Slash Rates as Outdoor Advertisers Dry Up
August 10, 2020
oOh!media is the worst performer in terms of percentage on the ASX 200 index today, contracting by 4.9%, as advertisers move their spending online during the COVID-19 crisis.
Ac...
Advertising Collapse is Sinking Old Media
August 10, 2020
The COVID-driven advertising collapse has telescoped expected five-year trends into just three months. The result? There are no longer enough dollars to support the traditional med...
Stuart Pool joins Solstice Media as head of digital and partnerships after 16 years at News Corp
August 10, 2020
Adelaide’s Solstice Media – the publisher of In Daily – has nabbed News Corp’s Stuart Pool and appointed him as head of digital and partnerships.
Pool spent 16 years at...
TVA retains French rights for NHL games, gets big boost from the Habs
August 10, 2020
Summer TV has been an even tougher sell than usual this season. While viewers typically drop off slightly, production shutdowns have meant fewer draws for audiences. However, then...
oOh!media Slash Rates as Outdoor Advertisers Dry Up
August 10, 2020
oOh!media is the worst performer in terms of percentage on the ASX 200 index today, contracting by 4.9%, as advertisers move their spending online during the COVID-19 crisis.
Ac...
Canadian ad spend has fallen by more than 50% during the pandemic: SMI report
August 7, 2020
After bottoming out during the worst of the pandemic in April, ad spending bounced back slightly in May, according to a new overview of the Canadian ma...
ICYMI: Torstar transaction finalized, Instagram launches new feature
August 7, 2020
Torstar is officially part of NordStar
Toronto Star parent co Torstar has officially been acquired by NordStar, the new company owned by entrepreneurs Jordan Bitove and Paul Riv...
News coverage spiked 300% following Melbourne Covid-19 outbreaks, according to new Fetch data
August 5, 2020
In mid-March, free-to-air (FTA) news viewership spiked over 200% and the most recent Melbourne COVID-19 outbreak saw a jump of nearly 300% in the state, according to viewing data f...
TV Ad Revenue Falls 22%
August 5, 2020
Advertising revenue for the TV industry fell by 13.7% for the financial year and 22% for the half year when the market was hit by the coronavirus pandemic.
Total revenue, includ...
National TV Advertising Fell 9% in June, Down 19% Since Pandemic
August 5, 2020
More people continue to watch TV or other forms of video in the midst of the pandemic, but Madison Avenue is spending fewer dollars to dazzle them.
National ...
National TV Ad Revenue Fell 9% in June to $3.2 Billion
August 5, 2020
National TV ad revenue losses aren’t as steep as they were in the pandemic’s earliest months, but the industry still suffered from the lack of live sports programming in June,...
