TV Ad Revenue Falls 22%
Author: Mariam Cheik-Hussein
Publication: Ad News
Advertising revenue for the TV industry fell by 13.7% for the financial year and 22% for the half year when the market was hit by the coronavirus pandemic.
Total revenue, including free-to-air, subscription and broadcast video-on-demand but not SBS, was $3.4 billion for the 12 months to June.
