Standard Media Index is now a Guideline company. Learn more

Early SMI – Television bookings race into April and beyond

Author: Chris Pash
Publication: AdNews

Metro TV advertising revenue growth is running 7% ahead of the same month last year, according to early numbers from SMI (Standard Media Index).

Metro TV bookings through media agencies have been surging, apart from a dip in January, since September last year.

The early SMI data, released to subscribers but not yet made public, track well against forecasts by Nine Entertainment made in February.

Standard Media Index is now a Guideline company

Learn more