The Dashboard: The recovery is coming, slowly

Author: Chris Pash
Publication: Ad News

The ad spend canary, according to a range of indicators, is taking a deep breath at what could be the start of a long, slow recovery from the coronavirus crisis.

Analysts are starting to record activity — more retail stores opening, increasing foot traffic at big shopping malls, more cars on the road and more people shopping for groceries — suggesting a starting point for an economic lift.