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Liquid Diet for The Pay TV Sector
July 15, 2020
While the rest of the analyst community braces for the COVID-19 pandemic’s full impact on second-quarter results, pay TV distributors and networks appear to have more than enough...
NBC Taps ‘Today’ For TV’s Streaming Wars With ‘All Day’ Video Feed (EXCLUSIVE)
July 15, 2020
After decades spent fighting TV’s never-ending battle for morning-news dominance, NBC’s “Today...
The Next Challenge for Radio
July 12, 2020
Despite record numbers in listenership around the world, the radio industry is set to face a number of challenges as we enter a new phase of economic hardship around the world....
Digital media seeing some upward momentum, but recovery remains slow – ITBusiness
July 10, 2020
Digital media is seeing the strongest recovery month-over-month in Canada as lockdown measures across the country start to lift, according to the Standard Media Index, which analyz...
Canadian ad spend has fallen by more than 50% during the pandemic – themessage.
July 10, 2020
After bottoming out during the worst of the pandemic in April, ad spending bounced back slightly in May, according to a new overview of the Canadian market from ad intelligence fir...
Digital spend sees slight recovery, but still well below last year - Media In Canada
July 10, 2020
Ecommerce is helping to drive digital investment upward, but May's spend was still 41.2% lower than May 2019.
Read the full article by clicking the link below...
Digital seeing some ad recovery as lockdowns ease in Canada - CARTT.CA
July 10, 2020
AS REGIONS ACROSS Canada begin to lift their stricter lockdowns, the severe drop in media investment experienced since the beginning of the mid-March pandemic is starting to flatte...
605 Co-founder Named US President of Ad Data Firm SMI
July 9, 2020
Ben Tatta, co-founder of TV analytics firm 605, has joined New York-based advertising pricing and spend data specialist Standard Media Index (SMI) as President for the US Market....
Digital media seeing some upward momentum, but recovery remains slow
July 9, 2020
Digital media is seeing the strongest recovery month-over-month in Canada as lockdown measures across the c...
Digital spend sees slight recovery, but still well below last year
July 2, 2020
As lockdown measures slowly loosen, digital media is seeing the strongest recovery month-over-month according to the latest report from ...
With Live Sports Still Sidelined, May’s National TV Ad Revenue Fell 23%
June 30, 2020
Nine of 12 product categories saw year-over-year declines
Key insight:
Sports and entertainment programming saw huge ad revenue losses amid Covid-19, while news programming h...
Thanks to Lack of Sports, Advertising Revenue for U.S. Media Plummeted 31% in May
June 30, 2020
Advertisers are spending less to get their messages in front of the U.S. consumer base, thanks to fewer big media spectacles to which they can attach.
U.S. advertising revenue f...
