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Let's talk numbers.

The media

sector deserves

better intelligence.

Check out SMI’s blog for all the latest ad spend news Click Here Standard Media Index - Arrow White

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MAXIMIZING REAL DATA FOR SMARTER RESULTS

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Standard Media Index provides the only clear picture on how ad dollars are being spent — from television to digital, sourcing our expenditure data directly from the leading global media buying firms. Data that covers 75% of all agency spend and is available in 15 global markets.
Actual ad spend. Not estimates.

OUR CUSTOMERS

Media


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Presidents of Ad Sales, CFOs, COO’s and Chief Research Officers leverage SMI’s ad spend data to gain an accurate picture of the rapidly-evolving advertising market. Understand your true market share by competitor, focus on which advertiser categories are driving demand, get a better handle on relative CPM’s across the market, see where digital dollars are coming from and where they are going to. All these unique insights enable faster, better decisions before your competitors can respond.

Finance


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Portfolio Managers and Analysts in leading Buy Side firms rely on SMI’s data to make faster, better informed investment decisions around companies in the media sector. Our data comes out on the 15th of each month – giving investment professionals three looks at the data before reporting. SMI’s data tracks up to 80% of publicly-traded media companies’ advertising revenue, making this data a unique place to understand the health of individual companies – and the sector – well in advance of earnings.

GET SMART
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Standard Media Index - Ad Market Tracker

SMI has launched a new interactive index that offers a real-time look into U.S ad market movements, making it possible for readers to identify and isolate emerging trends.

View Market Tracker
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MEET THE TEAM

SNEAK PEEK

What's inside.

SMI Market Overview (CYTD)
With one click, tap into the pulse of the entire Media Sector.

Sneak peek of television change over last CYTD
Television 

% Change over last CYTD

+ 13.4%
Sneak peek of digital change over last CYTD
Digital       

% Change over last CYTD

+ 20%
Sneak peek of magazines change over last CYTD
Magazines

% Change over last CYTD

- 10.4%

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